I studied for my HND in Multimedia Computing back in 2005 and then worked for myself for several years in website design. After that, I expanded into running Google Adwords and CRMs for clients.
Around the time of the Google Panda and Penguin Updates, I decided to take a break. Not because any of my sites were google slapped, but because I found, generally, that website owners had lost faith in doing any sort of promotion On Page / Off Page.
Probably, the main reason was having to pay for work that wasn’t directly related to the website. Many were under the illusion that you just put up a few pages on the internet, potential clients see it in a search engine on the top of the first page and come in their droves to visit the website.
It was very frustrating. I always wanted to do so much more with clients’ sites:
- Update their Websites
- Split test advertising campaigns/landing pages
- Try different designs
- Promote posts on Social Media, guest posting and generally work on getting the word out.
I still see many of the problems today. So many businesses spend money on having a site built, website hosting and put many hours into the content, only to leave the whole website sitting there and then wonder why there is no traffic coming to it.
To help and educate business owners into understanding search engine optimisation, I have put together these training modules.
Free Internet Marketing and SEO Membership Website
I am going to create a FREE Membership Website. It will have Modules for getting started in:
- Basic SEO
- Email Marketing
- Social Media
- Free content Promotion
- Inbound Marketing
The only bad bit is, it will involve you doing some work…